Ultimate Guide to Google Ad Words, 2nd Edition: How To Access 100 Million People in 10 Minutes (9781599183602): Perry Marshall, Bryan Todd
Introduces Google’s new user interface
The first in its category to cover Google’s new User Interface, this second edition provides you with a competitive edge you can’t find anywhere else. Using the latest how-to information paired with current screenshots, fresh examples, and new techniques, you’ll learn how to build an aggressive campaign from scratch, increase your search engine visibility, consistently capture clicks, double your website traffic, and increase your sales! No other guide offers an as comprehensive, or current, look at today’s fastest, most powerful advertising medium.
Ultimate Guide to Google Ad Words features:
- Over $100 in free online bonus tutorials and downloads
- Ongoing e-mail updates on Google’s ever-changing system
- Strategies to maximize leads, avoid click fraud, and get the most return on your money
You’ll also uncover priceless techniques including how to manage the Quality Score factor, slash bid prices, develop effective keyword lists, and write killer advertising copy. Whether a current advertiser or new to AdWords, this guide is a necessary handbook.
About the Author
Perry Marshall is a leading specialist on buying search engine traffic. An author, speaker, and consultant, Perry helps online and brick-and-mortar businesses generate 500 million clicks per month.
Bryan Todd is an international marketing consultant and long-time Google AdWords specialist.
