eBay PowerSeller Secrets: Insider Tips from eBay’s Most Successful Sellers (2nd Edition) (v. 2): Debra Schepp, Brad Schepp

• Filed under: Business

Editorial Reviews

Review
“Full of good advice. [The authors] went out and talked to real PowerSellers, and their book shows it!” — –AuctionBytes.com
–This text refers to the

Paperback
edition.

Join the ranks of top eBay sellers with even more insider tips!

Are you ready to take your eBay selling to the next level? This beyond-the-basics guide reveals the trade secrets that have propelled the savviest entrepreneurs into eBay PowerSellers. Now it’s your turn to start earning up to $150,000 per month through your eBay business!

The Second Edition of eBay PowerSeller Secrets is packed with up-to-date guidance in effectively running a eBay store, selling and shipping internationally, finding little-known sources for products, advertising your wares, managing inventory, collecting payments, keeping records, and much more.

[Sidebar] NEW! Covers eBay Express, eBay’s Marketplace Research reports, ProStores, Skype, eMail Marketing, and even selling through Amazon and your own website. Plus, checklists to help you stay on track!

Learn from hundreds of PowerSellers just what it takes to succeed on eBay:

• Determine what sells best on eBay, when it sells, and why
• Develop listings that create high traffic and product demand
• Handle end-of-sale payments and protect yourself from fraud and loss
• Manage listings, inventories, and communications
• Track incidentals, deductions, expenses, and other tax-related items
• Automate to ease processes such as creating and posting listings, managing feedback, e-mail, and shipping
• Use Blogs and eBay Guides and Reviews to drive traffic to your listings
• Make big money through eBay’s Affiliates program

Order eBay PowerSeller Secrets: Insider Tips from eBay’s Most Successful Sellers (2nd Edition) (v. 2): Debra Schepp, Brad Schepp form Amazon.

Web ReDesign 2.0: Workflow that Works (2nd Edition) (VOICES): Kelly Goto, Emily Cotler

• Filed under: Business

Editorial Reviews

Anyone who has managed the process of developing or redesigning a Web site of significant size has likely learned the hard way the complexities, pitfalls, and cost risk of such an undertaking. While many Web development firms have fantastic technical expertise, what sets the topnotch organizations apart is the ability to accurately manage the planning and development process. Web Redesign: Workflow That Works directly addresses this crucial area with a specific, proven process.

This brief but important book lays out a specific five-step strategy–called the Core Process–that can always be applied to the development of Web sites and fine-tuned to almost any type of project. Each step–defining the project, developing site structure, visual design and testing, production and QA, and launch and beyond–contains three related but distinct tracks. The text begins with a brief overview of each of the steps, then delves deeper into each with detailed explanations as well as specific forms and project-management strategies. This book does not cover back-end, server-side programming. Instead, it focuses primarily on the visual, conventional components of a Web site.

Authors Kelly Goto and Emily Cotler compiled this book in an attractive, easy-to-read format. This process guide uses numerous full-color screen shots to illustrate site examples, as well as plenty of site diagrams and sample forms. The book even has a companion Web site with downloadable forms in PDF format to put the Core Process into immediate action. –Stephen W. Plain

Topics covered:

• Step 1–Defining the Core Process: discovery, planning, and clarification;
• Step 2–Developing site structure: content-view, site-view, and page-view;
• Step 3–Visual design and testing: creating, confirming, and handing off;
• Step 4–Production and QA: prepping, building, and testing;
• Step 5–Launch and beyond: delivery, launch, and maintenance.

–This text refers to the

Paperback
edition.

Review
What a triumph this book is! Clear, comprehensive, gorgeous, and packed with insights I haven’t seen anywhere else. — Jim Heid, Thunderlizard Productions
–This text refers to the

Paperback
edition.

Order Web ReDesign 2.0: Workflow that Works (2nd Edition) (VOICES): Kelly Goto, Emily Cotler form Amazon.

The Big Red Fez: How To Make Any Web Site Better: Seth Godin

• Filed under: Recommended

Editorial Reviews

From Publishers Weekly
For those trying to make their Web sites profitable in the lean years, Internet marketing sage Seth Godin, author of Unleashing the Ideavirus, has written a practical guide to making sites more attractive to browsers. The Big Red Fez: How to Make Any Web Site Better offers simple but frequently overlooked design tips (avoid inefficient pull-down menus, don’t ask for the same information twice) that will keep impatient users from ditching your site before they buy whatever it is you’re selling. Godin’s primary mantra is to limit information on each page and offer clear incentives for clicking to the next screen. Each of his concise points is illustrated with an image from an actual Web site, making the book itself a model of simplicity that will be appreciated by busy entrepreneurs and Web designers.

Copyright 2001 Cahners Business Information, Inc.

From Booklist
While the average computer book is as thick as the unabridged telephone directory to China, Godin’s new Web marketing manual is so slender you’ll actually want to read it. Geared primarily toward those designing, building, or owning retail Web sites, the text encourages us to picture the would-be shopper as a monkey (wearing a red fez) whose attention will wander if he can’t instantly find a “banana”: a simple objective on each page that leads to a reward. (The author insists the comparison is not demeaning, saying we’re all monkeys once in a while.) Though he may be part of the insidious gang that seeks the best way to part us from our hard-earned cash, he is also a de facto consumer advocate; it turns out that what we find most annoying in the online world–Flash sites, crappy search engines, Spam–are the very things that cut into revenue. Imagine! After this brisk and humorous read, even a monkey would agree that this is how business ought to be done. Keir Graff
Copyright © American Library Association. All rights reserved

Order The Big Red Fez: How To Make Any Web Site Better: Seth Godin form Amazon.

Best Website: Simple Steps to Successful Websites: Nelson Bates, Ms. Amber Massey

• Filed under: Recommended

Editorial Reviews

The Best Website® book shows how to profit at least $10,000 to $20,000 a month with your website business. The book details specifically "how-to" select the best type of web business to start, build a new website with Easy Web Design. Also, how to create remarkable Internet Marketing… with real results in 11 days! And finally a little known method about how to profit $100,000 in 30 days using a strategy no-one talks about.

About the Author
Leading Internet Entrepreneur and Author Nelson Bates has been making money online since 1995. In this time he has built the internet’s most successful marketplace to buy and sell internet businesses. This company was selected by the #1 internet marketing company in the world, The Internet Marketing Center® as a Featured Success Story.

He has also worked as a Web Master for Walt Disney World. And is currently President of BestWebsite® LLC which helps people start profitable websites. Nelson graduated from Kansas State University and lives in sunny Orlando, Florida.

Order Best Website: Simple Steps to Successful Websites: Nelson Bates, Ms. Amber Massey form Amazon.

Call to Action: Secret Formulas to Improve Online Results: Bryan Eisenberg, Jeffrey Eisenberg

• Filed under: Recommended

Editorial Reviews

Review
Bryan and Jeffrey Eisenberg are #1 in the online conversion game and there is no #2. — Patrick Byrne CEO, Overstock.com

Steve Krug nailed Web marketing philosophy in Don’t Make Me Think. Now it’s time to get practical. — Jim Sterne, Author

The Eisenbergs will forever be remembered as the breakthrough pioneers of internet marketing. I guarantee it. — Roy H. Williams, Author

Have you wondered how some of the most influential brands and site owners are achieving astonishing improvements in their online results? In one comprehensive volume, the founders of Future Now, Inc. present the tactics that are helping their clients convert website traffic based on the principles of persuasion architecture.

Call to Action includes the information you need to know to achieve dramatic results from your online efforts. Are you planning for top performance? Are you accurately evaluating that performance? Are you setting the best benchmarks for measuring success? How well are you communicating your value proposition?

Are you structured for change? Can you achieve the momentum you need to get the results you want? If you have the desire and commitment to create phenomenal online results, then this book is your Call to Action.

See all Editorial Reviews

order Call to Action: Secret Formulas to Improve Online Results: Bryan Eisenberg, Jeffrey Eisenberg now and save money!

Mommy, Where Do Customers Come From?: How to Market to a New World of Connected Customers: Larry Bailin, Harry Beckwith

• Filed under: Recommended

Editorial Reviews

Today’s connected customers now more than ever are hyper aware of the many choices they have; customers today are more demanding and less loyal than times in the past. This presents a special challenge to businesses, to marketers trying to keep up with changes in customer behavior, technology and trends. Based on Larry Bailin’s popular seminar of the same title, Mommy, Where Do Customers Come From? details the changes in approach necessary to successfully market and sell products and services to your connected customers. Bailin first profiles the new customers, explaining what they want, how they differ from consumers of the past, and how to communicate presence and value to them. Written in a witty, shoot-from-the-hip style, and featuring chapters like “Mommy, Someone’s at the Door” and “Mommy, I Think They’re Talking About Me,” the book describes how to best utilize today’s marketing vehicles from email and websites to more current tools such as blogs and Podcasts.

order Mommy, Where Do Customers Come From?: How to Market to a New World of Connected Customers: Larry Bailin, Harry Beckwith now and save money!

Call to Action: Secret Formulas to Improve Online Results: Bryan Eisenberg, Jeffrey Eisenberg

• Filed under: Recommended

Editorial Reviews

Jim Sterne, Author
Steve Krug nailed Web marketing philosophy in Don’t Make Me Think. Now it’s time to get practical.

Patrick Byrne CEO, Overstock.com
Bryan and Jeffrey Eisenberg are #1 in the online conversion game and there is no #2.

See all Editorial Reviews

See all Editorial Reviews&order

eBay PowerSeller Secrets: Insider Tips from eBay’s Most Successful Sellers (2nd Edition): Debra Schepp, Brad Schepp

• Filed under: Recommended

Editorial Reviews

–AuctionBytes.com
“Full of good advice. [The authors] went out and talked to real PowerSellers, and their book shows it!”
–This text refers to the

Paperback
edition.

Product Description

Join the ranks of top eBay sellers with even more insider tips!

Are you ready to take your eBay selling to the next level? This beyond-the-basics guide reveals the trade secrets that have propelled the savviest entrepreneurs into eBay PowerSellers. Now it’s your turn to start earning up to $150,000 per month through your eBay business!

The Second Edition of eBay PowerSeller Secrets is packed with up-to-date guidance in effectively running a eBay store, selling and shipping internationally, finding little-known sources for products, advertising your wares, managing inventory, collecting payments, keeping records, and much more.

[Sidebar] NEW! Covers eBay Express, eBay’s Marketplace Research reports, ProStores, Skype, eMail Marketing, and even selling through Amazon and your own website. Plus, checklists to help you stay on track!

Learn from hundreds of PowerSellers just what it takes to succeed on eBay:

• Determine what sells best on eBay, when it sells, and why
• Develop listings that create high traffic and product demand
• Handle end-of-sale payments and protect yourself from fraud and loss
• Manage listings, inventories, and communications
• Track incidentals, deductions, expenses, and other tax-related items
• Automate to ease processes such as creating and posting listings, managing feedback, e-mail, and shipping
• Use Blogs and eBay Guides and Reviews to drive traffic to your listings
• Make big money through eBay’s Affiliates program

$Order From Amazon and save money$

eBay PowerSeller Secrets: Insider Tips from eBay’s Most Successful Sellers (2nd Edition): Debra Schepp, Brad Schepp

• Filed under: Recommended

Editorial Reviews

–AuctionBytes.com
“Full of good advice. [The authors] went out and talked to real PowerSellers, and their book shows it!”
–This text refers to the

Paperback
edition.

Product Description

Join the ranks of top eBay sellers with even more insider tips!

Are you ready to take your eBay selling to the next level? This beyond-the-basics guide reveals the trade secrets that have propelled the savviest entrepreneurs into eBay PowerSellers. Now it’s your turn to start earning up to $150,000 per month through your eBay business!

The Second Edition of eBay PowerSeller Secrets is packed with up-to-date guidance in effectively running a eBay store, selling and shipping internationally, finding little-known sources for products, advertising your wares, managing inventory, collecting payments, keeping records, and much more.

[Sidebar] NEW! Covers eBay Express, eBay’s Marketplace Research reports, ProStores, Skype, eMail Marketing, and even selling through Amazon and your own website. Plus, checklists to help you stay on track!

Learn from hundreds of PowerSellers just what it takes to succeed on eBay:

• Determine what sells best on eBay, when it sells, and why
• Develop listings that create high traffic and product demand
• Handle end-of-sale payments and protect yourself from fraud and loss
• Manage listings, inventories, and communications
• Track incidentals, deductions, expenses, and other tax-related items
• Automate to ease processes such as creating and posting listings, managing feedback, e-mail, and shipping
• Use Blogs and eBay Guides and Reviews to drive traffic to your listings
• Make big money through eBay’s Affiliates program

See all Editorial Reviews

See all Editorial Reviews&order

Best Website: Simple Steps to Successful Websites: Nelson Bates, Amber Massey

• Filed under: Recommended

Editorial Reviews

Product Description
The book shows how to profit at least $10,000 to $20,000 a month with your website business. There is detailed information about Practical Website Design, Powerful Online Marketing, and Search Engine Optimization that actually works. Learn the secrets of successful website owners, as author Nelson Bates shares specifically “How-To” start and run your own profitable website business. The book details “How-To” select the best type of web business to start, build a new website with Easy Web Design, achieve remarkable Internet Marketing, with real results in 11 days and profit $100,000 (or more!) in a single day using a strategy almost no-one knows about. Plus, learn the reason why 98% of online businesses lose money and how to avoid it.

About the Author
Leading Internet Entrepreneur and Author Nelson Bates has been making money online since 1995. In this time he has built the internet’s most successful marketplace to buy and sell internet businesses. This company was selected by the #1 internet marketing company in the world, The Internet Marketing Center® as a Featured Success Story.

He has also worked as a Web Master for Walt Disney World. And is currently President of BestWebsite® LLC which helps people start profitable websites. Nelson graduated from Kansas State University and lives in sunny Orlando, Florida.

See all Editorial Reviews

See all Editorial Reviews&order