The Complete Idiot’s Guide to Cold Calling: Keith Rosen

Editorial Reviews
Review
“Now there is a single source - this book - that gives you the step-by-step, word-by-word instructions you need to get in front of more people and make more sales than ever before. Keith Rosen has brought together, in one book, the very best techniques [...]

Guerrilla Marketing Weapons: 100 Affordable Marketing Methods (Plume): Jay Conrad Levinson

Editorial Reviews
From Library Journal
In a sequel to his Guerrilla Marketing ( LJ 2/15/84) and Guerrilla Marketing Attack ( LJ 3/15/89), Levinson offers a practical approach to his technique. He defines a weapon “as a method of communication or contact with customers and prospects designed to render [...]

The Mary Kay Way: Timeless Principles from America’s Greatest Woman Entrepreneur: Mary Kay Ash

Editorial Reviews

The Mary Kay Way: Timeless Principles from America’s Greatest Woman Entrepreneur is back in print and updated to reflect developments in today’s business environment for the modern entrepreneur. You will find inspiration and real, proven success principles that represents the forty-five year old success story of Mary Kay Ash, founder Mary [...]

Million Dollar Habits: Proven Power Practices to Double and Triple Your Income: Brian Tracy

Editorial Reviews

Proven methods to develop moneymaking habits, from America’s foremost business guru
Million Dollar Habits shows readers how to double or triple their income, increase health and vitality, sustain loving relationships, build financial independence, take a leadership role, and turn [...]

Partnering with Microsoft: How to Make Money in Trusted Partnership with the Global Software Powerhouse: Ted Dinsmore, Edward O’Connor

Editorial Reviews

“Folks who read this book will be rewarded with an unfair competitive advantage in the marketplace. . .hide it under the newspaper on the airplane!” —Nick Copping, CEO, ZOOM Marketing; former strategist for Global System Integrators, Microsoft “Partnering is in Microsoft’s DNA. Partnering with Microsoft helps you [...]

It’s TIME to Make Money: Dan Gendron, Sheila Gendron

Editorial Reviews

If you are in the Retail Jewelry, Pawn, or related trades, this book will show you how to make offering watch services to your customers a profitable part of your business. Includes sections on taking watches in for repairs, pricing repairs, marketing watch services, dealing in vintage [...]

Little Red Book of Sales Answers: 99.5 Real World Answers That Make Sense, Make Sales, and Make Money (Jeffrey Gitomer’s Little Books): Jeffrey Gitomer

Editorial Reviews

Salespeople need answers, fast! Now, one book brings together all the proven, tested, instant answers they’ll ever want: Little Red Book of Sales Answers. This is the legendary Jeffrey Gitomer, the world’s #1 sales presenter and author of the inspirational 250,000-copy bestseller Little Red Book of Selling. This new book goes [...]

Make Winning a Habit: 20 Best Practices of the World’s Greatest Sales Forces: Rick Page

Editorial Reviews

A master of the complex sale and a bestselling author, Rick Page is also one of the most experienced sales consultants and trainers in the world. Make Winning A Habit defines the gap between what companies know to do and how they consistently perform.
Page clearly identifies five “Ts” of transformation: Talent, Technique, [...]

1,001 Ways to Keep Customers Coming Back: WOW Ideas That Make Customers Happy and Will Increase Your Bottom Line: Donna Greiner, Theodore B. Kinni

Editorial Reviews
Review
1,001 Ways is chock full of smart, savvy advice for marketers — online and off. What sets the book apart from so many business books written today is that it is clearly written — no jargon — and based on common sense — no complicated [...]

22 Keys to Sales Success: How to Make It Big in Financial Services: James M. Benson, Paul Karasik

Editorial Reviews
Review
“A ‘must read’ for new sales professionals and a ‘you better read’ for seasoned sales professionals.” — Albert J.
“Provides the next generation of producers and leaders the tools they need to be successful in this ever-changing industry.” — David Stertzer, Executive Vice President, Association for [...]