Search Engine Optimization All-in-One Desk Reference For Dummies (For Dummies (Computers)): Bruce Clay, Susan Esparza

Editorial Reviews

If you have a business, you want your Web site to show up quickly when people search for what you’re selling. Search Engine Optimization All-in-One For Dummies has the whole story on how to build a site that works, position and promote it, track and understand your search results, and use [...]

eBoot Camp: Proven Internet Marketing Techniques to Grow Your Business: Corey Perlman

Editorial Reviews

In this Web 2.0 era, small business owners are at a severe disadvantage because they have minimal, if any, knowledge, about Internet marketing. They also lack the budget to hire a top-notch web marketer. As a result, the thrust of their Internet marketing program is usually a poorly performing website that [...]

Moonlighting on the Internet: 5 World-Class Experts Reveal Proven Ways to Make Extra Cash: Yanik Silver

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Turn the Internet Into Your Money Machine

“Well-written, practical, useful, money-earning advice for anyone interested in using the internet to create an extra $500 to $5,000 a month. Yanik Silver, one of the internet’s truly remarkable success stories, holds nothing back. Instead of lots of meaningless claptrap contained in most books about the internet, [...]

Get Content. Get Customers. How to use content marketing to deliver relevant, valuable, and compelling information that turns prospects into buyers: Newt Barrett, Joe Pulizzi

Editorial Reviews

Get Content. Get Customers. Will Change the Way You Think About Marketing! Your job as a marketer: Make it easy for your buyers to buy from you. But making it easy for them may be hard for you, unless you can execute an effective content [...]

Guerrilla Marketing Weapons: 100 Affordable Marketing Methods (Plume): Jay Conrad Levinson

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From Library Journal
In a sequel to his Guerrilla Marketing ( LJ 2/15/84) and Guerrilla Marketing Attack ( LJ 3/15/89), Levinson offers a practical approach to his technique. He defines a weapon “as a method of communication or contact with customers and prospects designed to render [...]

Mastering Online Marketing: 12 Keys to Transform Your Website into a Sales Powerhouse: Mitch Meyerson, Mary Eule Scarborough

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12 World Class Strategies That Cut Through the Hype and Make Real Money on the Internet

“Much like The E-Myth, Mastering Online Marketing, is not just a collection of tools and tactics. Mitch has created a solid step-by step system for you to build and sustain a thriving e-commerce business… [...]

How to Say It: Marketing with New Media: A Guide to Promoting Your Small Business Using Websites, E-zines, Blogs, and Podcasts (How to Say It…): Lena Claxton, Alison Woo

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The essential resource for building a global community of customers.How to Say It®: Marketing with New Media provides business owners with the tools they need to effectively market their company to today’s ever-evolving online community. Packed with power words, content templates, practical steps for getting the word out, and the essentials [...]

Will It Fly? How to Know if Your New Business Idea Has Wings…Before You Take the Leap (Financial Times Prentice Hall Books): Thomas K. McKnight

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Review
(”Will it Fly?” ) . . . is somehow both easy and rigorous, suitable for startups and established firms thinking of branching out. — Chicago Business 2004 Small Business Resource Guide, Ten Essential Reads for Entrepreneurs (Crain Communications Inc.)

Will it fly? That’s the [...]

Smart Start-Ups: How Entrepreneurs and Corporations Can Profit by Starting Online Communities: David Silver

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Praise for Smart Start-Ups
“Silver’s new book is a masterpiece of clarity concerning the next great entrepreneurial wave, and my only problem with it was the charley horse in my elbow I got turning the pages.” -Robin Richards, founding President, MP3.com, and CEO, Notification Technologies [...]

Amazon Top Seller Secrets: Insider Tips from Amazon’s Most Successful Sellers: Brad Schepp, Debra Schepp

Editorial Reviews

There is a new phenomenon hitting the world of the Internet marketplace. Suddenly, Power Sellers who have made a fortune on eBay are moving their merchandise over to Amazon. After all, the benefits of selling on Amazon are legion sellers have found that they can charge more for their merchandise, avoid [...]