Editorial Reviews
Marketing wiz Jay Abraham provides some powerful strategies for boosting your career or business in Getting Everything You Can Out of All You’ve Got. Abraham believes that anyone can advance in life by tapping into hidden assets and developing the right mindset. He writes, “You are surrounded [...]
Editorial Reviews
Review
“..this book contains valuable advice for writers who have to sell either their organization’s or their department’s products and services. — Writing That Works
“It’s a sturdy little book crammed full of suggestions, tips and templates.” Mr. Sant lays it out step by step. — [...]
Editorial Reviews
From Publishers Weekly
Cusumano, a professor at MIT’s Sloan School of Management and coauthor of Microsoft Secrets, offers a comprehensive overview of the software business and how the right approach is key to the success of technology companies. Cusumano first identifies the key distinction between software [...]
Editorial Reviews
Is it possible to give up your nine to five job and make more money as a full-time freelancer? Absolutely. Six-Figure Freelancing shows writers how to make the most of the ballooning freelance industry by adopting a business-like approach to their craft, while offering insightful, first-hand advice to help maximize time [...]
Editorial Reviews
For more than 30 years, author, consultant, speaker, and entrepreneur Dan Kennedy has dished out no-nonsense advice, bases on his own experience, to achieve business and sales success. He regularly get “millionaire-maker” results for satisfied clients in hundreds of professions and industries. His bestselling books include How to Make Millions with [...]
Editorial Reviews
Review
Hilgert & Leonard do well at incorporating the building blocks necessary for a supervision text. A supervision course and text must be designed around the functions of management. Hilgert & Leonard do that, as well as add breadth to such essential topics as [...]
Editorial Reviews
Review
There are many sources that can help you get started. Steve Slaunwhite’s book…is particularly helpful. — Wall Street Journal, April 26, 2002
–This text refers to an out of print or unavailable edition of this title.
* Learn the secrets of freelance copywriting [...]
Editorial Reviews
Review
"This no-nonsense guide describes what it takes to generate sales and encourage customer loyalty…" — Biz Magazine
"If you’ve got something to sell, this book is a valuable reference, and is one of the few marketing books I would recommend [...]
Editorial Reviews
A front-page byline in The New York Times! A People magazine cover story! A travel assignment in Katmandu! Dream on. “This is a book,” says author Lucy V. Parker, “about commercial writing, business writing, nonfiction writing. It is a book about obtaining practical, often unglamorous assignments that [...]
Editorial Reviews
A treasure trove of guidance, ideas, resources and information that will lead to new horizons of money-making profits and success. Coverage includes ways to beat the competition, product-service suggestions, the latest direct mail ideas along with specific ways to upgrade direct mail profits, advice on mailing lists, opportunities in Europe with [...]
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