Editorial Reviews
From Publishers Weekly
Sheahan, consultant and Young Turk of the business world, turns conventional wisdom around to discover marketing techniques effective with today’s younger consumers, “who can’t go to the toilet without phoning five of their friends.” Sheahan puts forth business model-shattering concepts like gaining control [...]
Starting a business is never easy, neither is it easy being a seasoned entrepreneur. Wouldn’t it be nice if someone laid out the basics so that others could save a lot of time, money, and grief? Laura Harris has done just that. Focusing on concepts that will help entrepreneurs avoid costly, time-consuming trial-and-error [...]
Editorial Reviews
From Publishers Weekly
Sheahan, consultant and Young Turk of the business world, turns conventional wisdom around to discover marketing techniques effective with today’s younger consumers, “who can’t go to the toilet without phoning five of their friends.” Sheahan puts forth business model-shattering concepts like gaining control by [...]
Editorial Reviews
From Publishers Weekly
Starred Review. This guide to networking by Misner, the founder and chairman of BNI (Business Network International), is an invaluable roadmap for businesspeople seeking to develop or fine-tune a necessary and often overlooked skill. Misner and Donovan’s title stems from a study that spawned [...]
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