Entertainment Industry Economics: A Guide for Financial Analysis: Harold L. Vogel

Editorial Reviews
Review
‘From the death of vinyl to the rise of cable, Vogel has ferried investors through some major show business crises.’ Matthew Benz, Billboard
Product Description
The entertainment industry is one of the largest sectors of the United States economy and [...]

No Static: A Guide to Creative Radio Programming: Quincy McCoy

Editorial Reviews
Ben Fong-Torres, pop culture journalist; former Managing Editor of Gavin, a leading trade magazine for the radio industry
“If you think you’ve read all McCoy has to say about getting your staff to work at its highest possible level, about triggering creativity from every breathing person at [...]

The Fourth Network: How FOX Broke the Rules and Reinvented Television: Daniel M. Kimmel

Editorial Reviews
From Publishers Weekly
According to Peter Roth, FOX Entertainment Group’s former president, the network’s formula for success was simple: executives must “be nimble, be opportunistic and be aggressive.” Kimmel, Variety’s Boston correspondent, relates how FOX developed this mantra and eventually became a serious competitor to the Big [...]

Understanding Broadcast and Cable Finance, Second Edition: A Primer for the Non-Financial Manager: Broadcast Cable Financial Management Association

Editorial Reviews
Product Description
From on-air talent contracts and FCC regulations to syndicated program amortization to music licensing fees, electronic media deal with financial principles and jargon that are unique to American business. Understanding Broadcast and Cable Finance helps explain all the financial complexities of a modern electronic media [...]

Starting Your Career in Broadcasting: Working On and Off the Air in Radio and Television: Chris Schneider

Editorial Reviews
Product Description
Starting Your Career in Broadcasting is the complete guide to breaking into this competitive field–and staying there. It’s packed with advice from top personalities including Bob Costas, Chris Berman, Larry King, Jim Lampley, Bob Kingsley, Rene Syler, Troy Aikman, plus station managers and other broadcasting [...]