Leadership and Motivation: The Fifty-Fifty Rule and the Eight Key Principles of Motivating Others: John Adair

Editorial Reviews
Review
“[A] well-rounded analysis which lends particularly well to college-level classroom use.”
What motivates people is an important consideration for captains of industry, commerce, and the public sector — in fact anyone in a position of leadership. Leadership and Motivation explores the subject in depth. Leadership guru John Adair reassesses the theories of Herzberg and Maslow — still the major contributors to our understanding of motivation — in the context of Action-Centered Leadership, the concept pioneered and developed by the author.
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